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Seven Things That Make a Difference (Part 1)
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May 2, 2007 - 2:28:58 PM
Seven Things that make a Difference
This is the first installment in the series I promised you on
Seven Things that will make a difference for your business. I
recommend that you forward this issue to your team, and
encourage them to sign up for their own free subscription at:
http://www.networkmarketingtimes.com/
That way they’ll get every issue, as soon as it comes out. Now
let’s get to business:
In the past, we have talked about the skills you must develop to
be successful in the network marketing business. And of course
we’ve looked at the kinds of actions you must take to move up
and achieve rank advancements. Now I’d like to take another
approach, and delve into a different area: things.
More specifically, seven things that make a difference for your
MLM success.
These aren’t really skills. Some are habits. Some are mindset.
And others are simply things that you must use effectively to
build a large business.
I suggest that you grade yourself as you reach through them. Be
brutally honest and ask yourself if you really use or perform
each thing well. Then we’ll add up the score at the end and see
what it means to your income. And more importantly, what getting
better with more of them will mean to your future income.
Getting Over the Line…
The underlying factor in all these is a concept in the biz we
call “getting over the line.” Getting someone over the line
means helping them to develop the mindset that there is no
turning back. They have a rock-solid commitment to the business
and your company, and will not quit, no matter what challenges
present themselves.
They are in. If the company puts all products on backorder for
three months. If their top leader quits. If the company is the
recipient of negative publicity on national television. It
doesn’t matter, they are in. That’s over the line.
Most people in MLM are grinders. That’s because they work on
techniques all the time. The people who build wealth in the
business create culture. And that culture is all about getting
people over the line.
Using the seven things we’re about to explore will dramatically
increase the number of people in your group who get over the
line. Today we’ll start with number one, and then explore a
different one each week. Here we go:
#1 Posture.
This is a critical thing in your prospecting process. And just
as important while working with your team. Posture is a
combination of what you believe, how you act, and the confidence
you have.
People who are over the line have posture. Those not over the
line don’t have it. Posture is about knowing what you really
have. You approach people with confidence, because you have no
doubts in what you are offering to them.
You don’t approach the business with the attitude of “I hope I
don’t get rejected,” but instead one of “who can I offer this
opportunity to.”
People with posture don’t go after the “easy” people who are so
desperate for income that they will join anything. The
immediately approach the most busy, ambitious, successful people
they know. And they do it with confidence. And do it expecting a
positive outcome. They understand that network marketing is the
dream business: • No big investments • No employees • No
overhead • Hugh profit margins • Low stress • Passive, residual
income
So when they think about people they will approach, they look
for successful people who understand business. Then they
approach those people with posture. They don’t chase after them,
or beg and plead for an audience. They simply offer them the
opportunity to get involved with something extraordinary.
Something far superior to the job or business that person
currently has.
The other thing that comes from posture is the ability to
recruit BIG. Here’s what I mean. When I joined my company, I did
exactly as we just talked about. I went to the most busy,
ambitious, successful people I know. I let them know how big the
opportunity was, and how big they could be in it.
There were about ten people that I let know that they could
produce an income of over $100,000 a month in the business. (By
the way, of those ten, seven of them had no network marketing
experience! I knew they could make that kind of money because
they were intelligent, possessed influence, and have good
teaching skills.)
Now here is the key…
Nowadays I am a Triple Diamond Director, earn more than $100,000
a month, and I’m the #1 income earner in the company I work
with. But when I started talking to these people I wasn’t even a
manager and hadn’t even made my first bonus check!
Do you really get that?
I didn’t wait until I was earning the big bucks to approach
them. I didn’t wait until I was earning six figures a month to
project how big they could be. I knew what I really had, and I
presented it accordingly.
Playing small is not serving you. Being conservative is not
serving you. And waiting for success before you approach the
really successful people is not serving you.
A Stradivarius violin is still what it is, whether you have
learned how to play it or not. A Lamborghini is still ferocious,
whether you know how to drive it or not. And network marketing
is still the best way in the world for someone with no
experience, little capital or a limited education to create true
financial freedom.
Even if you just started the business yesterday and haven’t made
ten dollars yet, that does not diminish or restrict the
potential network marketing has for your prospects. You have the
best business opportunity in the world. Start acting like it!
And that means posture.
Don’t apologize for approaching people. Recognize what an
amazing opportunity you are giving them. Go after people who
make more money than you do now, people who have higher
education than you do now, and people who have reached higher
levels of success than you have yet. You’ll be pleasantly
surprised to discover that they are a receptive, attentive, and
open-minded audience.
Don’t beg, please or chase after people. Don’t downplay what you
have to offer by being meek, wishy washy or an apologizer.
Wear the 60 plus years network marketing has been helping people
as your breastplate. Hold the experience of your sponsorship
line as your shield. Arm yourself with the confidence that the
business has helped hundreds of thousands live a better life.
Pick up the phone – right now – and call the toughest prospect
on your list. And do it with posture!
--RG
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